Call: 4283

Representative
artproduce@comcast.net
Fruit
Status
COMPLETED
External note

I met with Brian Hornstein. He told me of their new merchandising program and then we talked about using Rainier cherries in the month long program. They have conventional stores and some very large upper scale low price stores. Brian asked a lot of questions about using smaller sized fruit in the price impact stores and if that may be a way to stay competative without loosing a lot of money. I showed him the info. as to the larger amounts of sizing our crop is experiancing in the last 10 years. He will continue to watch his competition in his markets and watch the pricing of all sizes of fruit to determine his choice of merchandising. He has started to layout plans for a full season of ads. He wants some contact from me as to when he can feel confident that he will have enough apricots to satisfy ads.