Presented to Dave Minbiole, buye,r because Tom Daly was on a trip to California with one of their produce managers. Dave was great; is excited about this year's program. They are on board to promote both NW Cherries and apricots for the 2009 season. Dave is interested in using the health message in their ads this year to educate their customers. I will order the POS for their stores to be sent out the first week of June. They are interested in the demo program. He will get back with me on their in-house cost and said, they would work with other vendors to offset the cost so they could do more store demos.
They are will promote our apricots and look forward to a great season with increased sales. Dave was sure they will promote prune-plums ;not sure what they will do on peaches and necterines.