Rick Smith is eagerly anticipating the arrival of the Northwest Cherries. He does not need any convincing that this item in a record breaking money maker in a short window of opportunity. He has committed to all ads and will carru 2 lb. bags as well as looking at carrying Rainiers in a clamshell. He has ordered all the POS for consumers and liked the idea of freezing them.
Data for 2005
Volume - 448,000 lbs.
Dollars - $1.4 million
Avg retail = $2.34
Avg Cost = $1.85