Call: 241

Representative
hatt523@yahoo.com
Fruit
Status
COMPLETED
External note

Called on Rick Johnson, Director of Produce. The account is affiliated with Savemart and competes on price with other retailers. They do not run any ads, however, last season they completed all the ad requirements through in-store "ad breakers." We offered them the same and Rick is on board with in-store activity dates, which will be managed through their supplier CDS. CDS will assure that POS gets up in stores and stays in place with displays. I ordered their POS for the 7X11 "Taste the Sweet Life" cards as well as the back room piece. The account will continue to carry 2 lb. bags over clamshells due to price. They will also display the "Health Benefits" piece next to the cherry display.