Call: 138
Metropolitan Markets (the old Queen Ann Thriftway) now has five high profile stores in the Seattle/Tacoma area. They intend to push the high end of our cherry and apricot deal. Ed Laster is the Director of Produce. He took over for Bill Earnest last August. Ed formerly directed the AG produce program, is knowledgeable about WA product and intends to push the soft fruit deal and participate in all NW and WA incentive programs.
Ed is looking for an edge on the competition. He will use our materials with the strong in-store program they have. Each store has a home food advisor. They will use the recipes and product information to push cherries and apricots. They are looking for any help they can get to push their new store in Federal Way as sales there have been below expectations.