Finally go to meet with Gabby Blanton of Hitchcocks, as we have been corresponding via emails and our in person meeting. I learned that Gabby is the person for ALL merchandising and ads scheduled as she runs the entire chain in addition to running the department in the corporate store. Excellent call as she is very supportive to the cherry category and NWC/WSFC. I will make it a pre-season priority call directly in person for next season when I make my Florida rounds.