Each item earns Publix a bonus - Dark Sweet earns $5,125.00 & Rainier Cherries earns $5,125.00 for a total of $10,250 for the extra bonus ad promotion. Bonus ad must state themed event as "Peak of the Season", Healthy messaging delivered via Registered Dietitians conveying healthy messaging. This requires a physical print out of the In-Store communications or a communicated printout to the consumer-relevant to the promotion state that this is the "Peak" of the season utilizing the Northwest Cherry Logo or product is from the Northwest. Additional support of Registered Dietitians messaging of healthy benefits. Support documentation must be submitted by 9/20/2022 for payment to be satisfied.