Account Call
Account
Representative
Fruit
Call date
External note
Met with Lenny Siegel at his office. Last year, Lenny fully participated and plans to do the same this year. He would like to advertise at least once before the ad for the 4th and I suggested that he should get confirmation from his shipper about supplies before committing to an ad at that time. He wants to continue to try to grow the Rainier commodity again this year. He would like to do something with POS but many of their stores cannot use it.
Internal note
Lenny did say that they have a new VP who is not produce oriented and he is a little concerned that they are too numbers oriented. He was glad to learn about the timing because they will be looking for numbers similar to last year. He will explain to them that the timing will be different.