Call: 4675

Representative
Ed Yancey
Fruit
Status
COMPLETED
External note

Another great meeting so far this week. Met with Butch Smathers for almost an hour today. We discussed the upcomming Cherry crop. Butch has California Cherries in store at this moment, but plans on switching to Northwest cherries as soon as he can. Also planning on running several ads this season on Northwest Cherries and says he will try to do all he can to promote our product and thinks it is superior to anything out there. We really hit it off good and think Butch will do all he can to get us extra sales and movement on product.

Internal note

Visited 2 of the Western Market stores today. Both were very upscale, clean, and product fresh. Retail prices were very high, much more than competition and saw California Cherries and apricots in the stores at $8.99 lb and $5.99 lb respectfully.