Met with Joe Schneider from King Kullen and Vinny Gambardella from Bozzuto’s at the King Kullen store in Valley Stream, New York. Updated both Joe and Vinny on the upcoming crop, including timing and expected volume. Emphasized the recent survey information we have about how consumers will buy and eat more cherries if they are aware of the health benefits, and reminded Joe that if he includes a health benefit tag in his print ad, we will pay him a bonus of $200 per ad. Also emphasized using the tagline by now freeze now for an additional bonus. Showed Joe the new POS that promotes the health benefits and also the opportunity to buy and freeze cherries. Also talked about organic cherries and Rainers. Joe said that they have typically good interest in Rainier when they are in the marketplace, and also their stores have good demand for organic product as well.