I met with Jessie Himango.   We had a excellent in depth discussion about the N/W Cherry season. We discussed timing both at the start and moving forward thru the season.  I discussed and presented a N/W Cherry display contest, which he eagerly accepted. He feels he will get a great response . They now have 74 stores with another to open soon.. Jessie will document all contest activity and give it to me  after the season.  I presented the stone fruit program and  he was glad to hear of our organic  program was increasing, as they do a lot of organics.