Representative
City
WILLIAMSVILLE
State
Comments

TOPS COULD BE MORE AGGRESSIVE ON PRICING * HOWEVER, THEY SEEM TO BE CONTENT UNDER CUTTING WEGMAN'S PRICE OF 2.99 * QUALITY HAS BEEN GOOD FOR THE YEAR MOVEMENT CONSISTENT.THEY ARE USING A 10.5 AND A 10 ROW * COLOR IS 100% FULL. DISPLAYS WERE NICE BUT LOWERING THEIR PRICE IS THE KEY TO MOVEMENT . RAINERS NOT A BIG ITEM IN THE MARKET PRICING HAS BEEN FROM 3.99 TO 4.99 ON RAINIER CHERRIES * NO WASHINGTON ST APRICOTS IN THIS MARKET. I VISITED FIVE OF THEIR STORES IN THE MARKETING AREA.
LOWEST PRICE IN THE MARKET GOES TO WAL-MART 2.00 ON DARK CHERRIES 3.00 ON RAINIER CHERRIES * WAL-MART USING A 10 ROW CHERRIES 100 FULL * PRODUCE MANAGER SAID, SALES AT THIS PRICE HAVE MOVED BRISKLY * QUALITY HAS BEEN GOOD MOST OF THE YEAR. WAL-MART HAD ORGANIC CHERRIES AT 2.50 IN CLAM SHELLS ON A 10.5 ROW AND HAD RAINIERS AT 3.00 * RAINIER QUALITY WAS FAIR AT BEST * CHERRIES ARE BEING BRUISED IN THE HARD PLASTIC RPC * BRUISING IS NEAR EVERY HOLE THAT IS PUNCHED INTO THE RPC * THE CHERRIES HAD LINES IN THEM FROM THE RPC AND DISCOLORATION FROM THE POOR HANDLING SOMEWHERE IN THE SUPPLY CHAIN.

Status
COMPLETED